Uncommon Sense

Imagine building a company not by being the loudest in the room, but by listening most deeply. For nearly three decades, Jonathan Keyser has led with a belief that challenges convention: success does not require ruthlessness. Shaped by family, guided by conscience, and grounded in service, his leadership reflects a quiet discipline—one that prioritizes people, integrity, and lasting impact over recognition or force.

This year taught me that becoming isn’t about speed — it’s about intention, clarity, and the lessons that shaped us quietly.

At the Diane and Bruce Halle Arizona Burn Center, healing goes far beyond medicine. Guided by Dr. Kevin Foster, Valleywise Health offers compassionate care that restores lives, families, and hope. From prevention to recovery, every act of healing becomes a testament to resilience, community, and the enduring power of humanity.

For nearly three decades, one·n·ten has opened doors of hope for Arizona’s youth, creating spaces where belonging leads to confidence and connection. Through mentorship, leadership, and community, they remind us that when young people are supported, they don’t just find direction—they discover who they’re meant to be.

The Davis Phinney Foundation is redefining what it means to live well with Parkinson’s. Founded by Olympic cyclist Davis Phinney and his wife Connie, the Foundation empowers individuals and families through education, community, and hope. From mentorship programs to groundbreaking bilingual resources, their mission is clear—to help people everywhere find strength, purpose, and joy in every day.

The USDA has announced it cannot guarantee November SNAP benefits due to the ongoing shutdown, leaving millions uncertain about how to put food on the table. Community Icons Magazine is sharing trusted resources and clear next steps to help families stay prepared. From national hotlines to support for Arizona food banks, this guide is about solutions, not fear —because no one should face hunger alone.

At the heart of Arizona’s economic growth stands the Arizona Hispanic Chamber of Commerce, a force that empowers entrepreneurs, shapes opportunity, and builds legacy. Through advocacy, data, and connection, the Chamber continues to redefine progress, turning possibility into prosperity for communities across the state.

For more than 30 years, the Arizona Latin-American Medical Association has empowered future healthcare leaders through education, mentorship, and compassion. From free community health fairs to scholarships that change lives, ALMA continues to light a path toward equity, access, and a more inclusive future in healthcare across Arizona.